Recommended Books



The E-Myth Revisited - Why Most Small Businesses Don't Work and What to Do About It

by Michael E. Gerber
ISBN: 0887307280, Paperback- $9.60 BUY

Michael Gerber's The E-Myth Revisited should be required reading for anyone thinking about starting a business or for those who have already taken that fateful step. The title refers to the author's belief that entrepreneurs--typically brimming with good but distracting ideas--make poor business people. He establishes an incredibly organized and regimented plan, so that daily details are scripted, freeing the entrepreneur's mind to build the long-term success of the business. You don't need an M.B.A. to understand or follow its directives; Gerber takes time to explain buzzwords and complex theories. Read in a clear and well-paced manner, listening to The-E Myth is like receiving advice from an old friend.


The E-Myth Manager - Why Management Doesn't Work-And What to Do About It

by Michael E. Gerber
ISBN: 0887309593, Paperback- $11.02 BUY

More than ten years after his first bestselling book, The E-Myth, changed the lives of hundreds of thousands of small business owners, Michael Gerber - entrepreneur, author, and speaker extraordinaire fires the next salvo in his highly successful E-Myth Revolution. Drawing on lessons learned from working with more than 15,000 small, medium-sized, and very large organizations, Gerber has discovered the truth behind why management doesn't workand what to do about it.

Unearthing the arbitrary origins of commonly held doctrines such as the omniscience of leader (Emperor) and the most widely embraced myth of all. The E-Myth Manager offers a fresh, provocative alternative to management as we know it. It explores why every manager must take charge of his own life, reconcile his own personal vision with that of the organization, and develop an entrepreneurial mind-set to achieve true success.




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